
Hello,

My name is Matt Baran. I’m a UNF student and have been interning here at On Ideas for the past six months. While working here I have gained great insight to how a full-service advertising agency successfully operates. In order to be successful in this fast-paced business, the agency and or team need to possess two key attributes: organizational skills and positive leaders. When an agency sustains a positive atmosphere jobs run smoother and creative ideas flow constantly.
As a client services intern, I have been working closely with the Account Executives and mainly provide assistance for the Winn-Dixie and First Federal Bank accounts. My daily tasks consist of sending new alert assignments and job orders over to the creative team. When alerts are completed I review the changes and send the job to the AE’s for further review. The coolest part about working on the account side is admiring the work designed by the creative team. They create some spectacular ads, they’re definitely worth checking out.
Without a doubt I would have to say the best part about working at On Ideas is the people. (no kidding) Everyone here is more than willing to help and don’t mind staying late to help me learn new things for my class. We also do some really fun events like football games (Khan You Dig It) and team building exercises that really test your coordination. At the last event It was a blast and competitive battles were fought, but in the end it all came down to the final game, when teams had to shake ping-pong balls out of a tissue box that was tied to their back. I don’t think any videos were leaked, which was good for the contestants. It looked like a mix between a touchdown dance and a Beyonce music video. Unfortunately I had to maneuver an Oreo from my forehead, down my face and then try to eat it. The games were a lot of fun and there were plenty of laughs. I would encourage all agencies to participate in team building type exercises. They really help the team bond and it’s good to get out of the office and have some fun.
I look forward to working and learning alongside my friends at On Ideas for a few more months to sink my teeth into some creative brainstorming sessions.
Matt Baran









