Yep, you read that right.
On Friday, June 24th, On Ideas brought the ultimate urban nightlife experience to the south bank of the St. Johns River. Apogee Lounge, the luxurious rooftop penthouse at the Peninsula Condos, was the scene of a bash for the ages, complete with free-flowing designer cocktails and a kick ass band. And it was all caught on film as part of a soon-to-be released TV commercial that showcases the urban lifestyle available at The Peninsula. Produced for our clients, Palladium Real Estate Advisors and St. Johns Phase 2, LLLP, the spot is part of a new multi-media campaign promoting the gorgeous condominium units available for sale in the 38-story riverfront tower. The crowd, made up of OI staffers, as well as more than 150 Jacksonville nightlife mavens who were invited to participate as extras in the shoot, partied until the wee hours to a soundtrack provided by local band, Hello Danger. Although the commercial is still in editing, the party alone proved that when it comes to luxury real estate, skyline views and exciting nightlife, Jacksonville has what it takes to compete with any urban living hot spot.
P.S. Miniature hats are the next big thing. If you’d been there, you’d know why.
