Art en Masse

By On Ideas   //   May 17, 2011   //   Culture    //  

What do you get when you take an art director, an accounting manager, a media buyer, an account executive and a broadcast producer, give them a blank canvas and let them have at it? As it turns out, a pretty impressive work of art – AND a reminder that good ideas can come from anywhere, i.e., you don’t have to be “a creative” to be creative.

Let’s back up a little. At On Ideas, we’re always looking for new ways to mix it up, step outside our daily routines and, in all honesty, decorate the office on the cheap. That’s how our recent afternoon of collaborative art was born. We broke into teams, with one person from every department represented on each team. From there, the assignment was simple: create an original work of art using a blank canvas, three colors of paint (the On Ideas palette, of course), a pile of old magazines and a collection of letter stencils. The catch? A 15-minute time limit.

Some teams jumped in quickly and filled their canvasses with reckless abandon; others discussed plans methodically before making a single brush stroke. In the end, we had four beautiful and wildly different works of art, each of which now serve as an ever-present reminder of what can happen when we break down some walls and collaborate in a multi-disciplinary way.

Now, you can cancel that flight to Paris and those tickets to the Louvre, because we’ve got the big reveal of our masterpieces right here in this “making of” video.